AI-Powered Loyalty & Promotions for DIY & Home Improvement
Empower DIY enthusiasts, homeowners, and contractors with loyalty programs that support project success, reward learning, and build lasting relationships around home improvement achievements.
DIY & Home Improvement Challenges We Solve
Home improvement retailers face unique challenges in building customer loyalty and personalized offers across seasonal project cycles. Our platform helps create lasting relationships that drive repeat business and increase project basket sizes.
Seasonal Shopping Patterns
Navigate seasonal peaks and valleys with loyalty programs that maintain customer engagement year-round and drive off-season purchases.
Project-Based Purchasing
Connect related products and services across long-term home improvement projects with rewards that recognize the full customer journey.
Professional vs. DIY Customers
Serve both professional contractors and DIY homeowners with flexible loyalty programs that recognize different purchase patterns and needs.
High-Value, Infrequent Purchases
Maximize loyalty impact on major purchases like appliances, flooring, and tools with rewards that justify large investments.
Service Integration
Integrate installation, delivery, and consultation services into loyalty programs that reward the complete home improvement experience.
Education & Expertise
Reward customers for engaging with educational content, workshops, and expert consultations that build long-term brand relationships.
Client Success Story
Learn how Exchange Solutions™ helped Kent Building Supplies successfully transition its loyalty program with comprehensive platform capabilities.
Success Story: Kent Building Supplies
A successful lift-and-shift of a nation-wide loyalty program
At-A-Glance
Kent is a one-stop-shop providing concrete accessories and chemicals, tools and equipment, building materials and fasteners, erosion and waterproofing, and safety products to professional contractors.
Needs
Kent was looking to transition its in-house loyalty program to an outsourced loyalty provider that would support the evolution, growth, automation and productivity of the program into the future.
Solution Design
Lift-and-Shift of Kent's rewards loyalty program to the Exchange Solution Loyalty Platform.
Tier based program
with automatic quarterly redemption of electronic reward vouchers
Tier dashboard
Member dashboard for tier status, voucher earning, transaction activity & more - offers a convenient and streamlined digital experience
Offer Gallery
with personalized category penetration, vendor funded product, continuity & basket stretch offers
Reports and controls
Robust performance & financial reporting, fraud controls and financial reconciliation
ES Engage Success Story
Discover how Exchange Solutions helped RONA drive online sales growth while protecting margins through real-time personalized conversion offers.
Success Story: RONA
Driving online sales growth while protecting margins
At-A-Glance
RONA is one of Canada's leading home improvement retailers, operating hundreds of stores nationwide.
Needs
RONA needed to increase online sales as a percentage of overall revenue while protecting margins and continue supporting its weekly flyer program - both in-store and online - through profitable promotions.
Solution Design
RONA implemented real-time, in-session personalized conversion offers to complement existing online promotional strategies, drive revenue growth, protect margins, and, over the longer term, reduce reliance on mass promotions.
Topline Revenue Growth
11% growth
Margin Growth
10% improvement
Promotional Efficiency
86% higher return vs. BAU
ROAS
13+ Return on Ad Spend
"The personalized conversion offers have transformed our online revenue performance while maintaining the promotional efficiency our customers expect from our flyer programs."
DIY & Home Improvement Industry Resources
Discover insights and strategies tailored to DIY and home improvement companies
How to Choose a Loyalty Platform That Integrates With Your Existing POS, CRM, ERP and Martech Stack
For enterprise retailers, integration flexibility is one of the strongest indicators of whether a loyalty platform will succeed. Learn how to evaluate POS, CRM, ERP, and martech integration when choosing loyalty technology.
Best Enterprise Loyalty Platforms for Retail in 2026: What Retailers Should Actually Be Evaluating
Modern loyalty platforms must do more than manage points and rewards—they need real-time personalization, behavioral intelligence, and the ability to engage anonymous visitors. Learn what leading retailers evaluate when modernizing their loyalty stack.
Composable Loyalty Platforms vs Traditional Loyalty Systems: What Retailers Actually Need Now
Composable loyalty isn't automatically better because it's newer. Learn how leading retailers combine flexible architecture with real-time personalization, behavioral intelligence, and commercial agility to build loyalty ecosystems that adapt to modern customer expectations.
Ready to Experience AI-Powered Loyalty?
Join forward-thinking brands who are already leveraging AI to create exceptional customer experiences and drive sustainable growth.
