Digital and physical gift cards that drive more revenue and stronger customer relationships
Launch and manage a branded gift card program that increases revenue, attracts new customers and deepens loyalty. With full support for digital and physical cards, real-time processing and flexible program controls, you can create seamless gift card experiences across all channels.
Engage More Customers
Turn every gift card into a loyal customer
Gift cards bring new customers to your brand. When recipients register their gift card, you can invite them to join your loyalty program, unlock personalized offers and drive ongoing engagement.
Drive new customer acquisition
Encourage gift card recipients to register and join your loyalty program, with an incentive such as an additional $10 of value.
Deeper customer relationships
Once registered, deliver personalized offers and experiences across all channels.
A gift card program for your brand
Run a standalone branded gift card program with even greater value when connected to loyalty.
Built for How Cards Are Really Used
Flexible, reliable and secure gift card management for real-world use cases.
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Sell online and in-store
Support eCommerce, POS and third-party channels.
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Real-time authorization
Fast, reliable authorization at POS, eCommerce and more.
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Flexible card types
Digital and physical cards with custom denominations.
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Secure and fraud protected
Advanced security, fraud detection and transaction controls.
Money You Can Trust
Finance teams need to explain every balance, not just report it.
A complete ledger
Every movement of money is a numbered ledger entry that can be reversed, audited and checked against daily control totals.
Accurate reconciliation
Reconcile transactions, breakage and liabilities across channels and partners.
Flexible settlement
Integrate with your payment provider or use Exchange Solutions for reconciliation and settlement.
Secure and compliant
Dedicated deployment for every client with card numbers that can't be guessed, and permissions on every action.
Empower Your Service Team
Your customer care and administrative teams can easily look up cards, view activity and help customers, all from a single, secure web console.
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Everything about a card on one screen
Balance, status, product details and recent activity.
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Full transaction history
See authorizations, captures, reversals and balance changes in real time.
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Role-based access
Control what each user can see and do.
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Support registered card holders
Quickly identify registered cards to assist with lost or stolen cards.
Extend Your Reach Through Third-Party Distribution
Make your branded gift cards available beyond your own channels through third-party reward catalogs and partner distribution networks. Our APIs make it easy for partners to sell and fulfill your digital gift cards.
Your Program, Your Rules
Configure your gift card program to match your business goals.
Custom denominations
Set fixed or variable values to match your strategy.
Reloadability
Enable or restrict reloads as needed.
PIN and security options
Require PINs, set validation rules and apply fraud controls.
Approval workflows
Configure approval processes for new products and campaigns.
Flexible controls
Manage card types, statuses and usage rules across channels.
Expert Services to Help You Succeed
Our experienced services team works with you from strategy to launch and beyond, ensuring your gift card program is designed for your business, integrated with your ecosystem and set up for long-term success.
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Strategic guidance
Program design, best practices and roadmap planning.
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Implementation & integration
Seamless integration with your systems and partners.
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Ongoing support
Training, optimization and ongoing program management.
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Dedicated experts
A team that understands gift cards, loyalty and retail.
Ready to Launch or Modernize Your Gift Card Program?
Let's create a gift card experience that drives revenue, attracts new customers and builds lasting loyalty.
